JOE & THE JUICE ARRIVES ON BATH’S MILSOM STREET

Danish juice bar favourite to open new city-centre store this Friday, with first 100 customers to receive a free juice and a seasonal flower gif

Bath, July 2026: Following the successful opening of its first Bath store last December, Danish-born juice bar and coffee concept JOE & THE JUICE is expanding its presence in the city with a brand-new location on Bath's historic Milsom Street. Opening its doors on Friday 3rd July at 9am, the new store will bring the brand's signature Scandinavian design, freshly made menu and vibrant atmosphere to one of Bath's busiest shopping destinations.

The store will offer a fresh destination for juices, coffee and sandwiches, perfectly positioned among Bath’s mix of independent boutiques, high street favourites and historic surroundings. Located at 6 Milsom Street, the opening marks JOE & THE JUICE’s 95th UK site, and builds on the strong response to the brand's first Bath location, giving locals and visitors another place to recharge, refuel and soak up the city's vibrant atmosphere.

To celebrate opening day, JOE & THE JUICE will be treating the first 100 customers through the doors to a free juice, alongside a complimentary flower courtesy of Freddie’s Flowers, helping bring an extra touch of summer to the launch celebrations.

Designed with JOE & THE JUICE’s modern Scandinavian heritage in mind, the store will feature the brand’s instantly recognisable open counter layout, minimalist interiors and natural materials, blending contemporary design with the character of Bath’s historic setting. The space will also integrate the JOE app experience, allowing customers to pre-order, skip the queue and earn rewards, while delivery will be available via Uber Eats, Just Eat and Deliveroo.

The Bath menu will showcase JOE’s full range of freshly prepared, functional offerings. Guests can enjoy its iconic juices and wellness shots, alongside protein shakes, speciality coffee and matcha drinks, as well as its popular Scandi-style sandwiches made fresh using the brand’s signature rye flatbread, including favourites such as the Tunacado.

Jon James, JOE & THE JUICE's UK Managing Director, commented: "Bath gave us such an incredible welcome when we opened our first store last December, we've loved every minute of becoming part of this city. Opening a second location on Milsom Street so soon just goes to show how special it's been! It's a brilliant spot with a real buzz, right in the heart of the city. We can't wait to bring our fresh food, great coffee and signature energy to even more locals and visitors - and make this store just as much of a go-to as the first.” 

The opening forms part of JOE & THE JUICE’s continued UK growth, as the brand expands into key towns and cities across the country. Bath’s strong retail scene, tourism appeal and vibrant local community make it a natural fit for the brand’s next phase of expansion.

JOE & THE JUICE Bath will open at 6 Milsom Street on Friday 3rd July 2026. Opening hours will be 7am - 9pm, Monday to Sunday.